NBC Today Show with Kathie Lee & Hoda
NBC Today Show with Kathie Lee & Hoda
It is no secret that a little bit of national television exposure can completely transform a growing business overnight. For Fresh Patch, that initial spark came from a memorable pitch on ABC’s hit show Shark Tank. The overwhelming response from viewers and dog lovers across the country was nothing short of incredible, validating what we already knew: pet parents were desperate for a real, clean, and convenient backyard alternative.
But the excitement didn’t stop in the Tank. Shortly after our memorable encounter with the Sharks, the Fresh Patch phenomenon caught the attention of the producers at NBC’s Today Show. Before we knew it, our real-grass training pads were headed to one of the most-watched morning broadcasts in America, specifically for the highly anticipated and famously entertaining "Favorite Things" segment hosted by the iconic duo, Kathie Lee Gifford and Hoda Kotb.Hoda reveals how she too does not have outdoor space and only a balcony for her dog Frankie. Watch as Hoda is wowed with our Fresh Patch doggie grass patches as Frankie was able to successfully use the product on her balcony.
Like millions of city dwellers, apartment renters, and condo owners, Hoda faced a very common urban pet-parent dilemma. She explained to Kathie Lee and the millions of viewers watching at home that she simply does not have a traditional backyard or easy access to an outdoor grass space. Instead, she relies on a high-rise balcony for her beloved dog, Frankie.
"For anyone living in a high-rise or an apartment with a dog, this is an absolute game-changer."
— Hoda Kotb, NBC's Today Show
For city pets like Frankie, bathroom breaks can often mean riding down long elevator corridors, navigating busy lobbies, and trekking through inclement weather just to find a patch of green. Hoda revealed how Fresh Patch completely revolutionized their daily routine.Check out our collection of products if you are keen to make Fresh Patch Doggie Grass Patch one of your favorite things too!
The secret behind the Today Show buzz comes down to biology. Dogs possess an innate, instinctual drive to do their business on real, living grass. Unlike synthetic plastic puppy pads or artificial turf—which often trap foul odors, require constant scrubbing, and confuse your dog into thinking it is okay to pee on your living room rug—Fresh Patch leverages nature. It has natural odor control, is eco-friendly, and easily disposable. When you new patch arrives, you simply discard the old one.
Ready to make Fresh Patch one of your favorite things?
Whether you are living in a high-rise apartment like Hoda and Frankie, potty-training a brand-new puppy, or caring for a sick or an elderly dog who finds it difficult to navigate stairs, we have a solution tailored exactly to your home.
Ready to experience the hassle-free lifestyle that wowed the hosts of the Today Show? Check out our complete collection of real-grass patches, stylish wooden trays, and natural training accessories today, and make Fresh Patch one of your favorite things too!
Check out the video below!